Head of Growth
Singapore
Kantar is the world’s leading AI‑native marketing data and analytics business and an indispensable brand partner to the world’s top companies. We combine the most meaningful attitudinal and behavioural data with deep expertise and advanced analytics to uncover how people think and act. We help clients understand what has happened, why it happened, and how to shape the marketing strategies that shape their future.
About the job
We are looking for a motivated and dynamic individual to join our team at Kantar as the Head of Growth, Insights. In this role, you will drive commercial growth, create new business opportunities, and foster cross-selling activities across our diverse portfolio. As a key member of our Leadership Team, you will collaborate with various teams to align commercial planning (hunting new logos will be your primary goal, followed by cross-selling targets and strategies). Lead a team of 2 Business Development professionals — setting targets, coaching pipeline discipline, and running a structured outbound cadence.
Additionally, you will leverage regional client and solution teams along with marketing to realize our growth ambitions. This role requires a focused mindset on enabling business growth through strategic client engagements and innovative sales approaches.
Job Goals
This role calls for strategic and critical thinking, combined with the ability to design, write and present highly valuable, insight‑led proposals that help clients shape their marketing plans and brand strategy.
As Head of Growth, you will own Kantar Singapore's new‑business agenda — building and managing relationships with C‑level decision‑makers and driving net‑new commercial activity. You will lead consultative, AI‑first conversations that open doors with clients who have never worked with Kantar, and craft innovative proposals that solve their most pressing strategic challenges. Within the first 6 to 12 months, you will establish yourself as a trusted thought leader — building the credibility, pipeline and momentum that turn early conversations into won business.
This person is encouraged to:
Lead consultative, AI‑first new business — leveraging Kantar's AI capabilities
Drive best practices in pitching and proposals by leveraging internal efficiencies such as hubs, tiered pricing, and Kantar USP’s/IP. Improve our winning proposal formula and keep track of competition measured by win rates.
Collaborate with colleagues to utilize and influence the solution commercial strategy on Brand, KMP, Creative, Media, and Innovation as growth enablers.
Unlock growth in underexploited areas like Brand Strategy, RGM, Shopper, Advisory, Sensory, etc., and avoid declining ‘off-strategy revenue’ too easily.
Ideal Skills and Capabilities:
Large scale commercial leadership experience, with a focus on sales effectiveness and efficiency. A proven track record in driving growth by acquiring new logos.
Real champion of motivating a growth mindset with outcomes of change and improvement in the business with drive, determination, energy and a ‘make things happen’ attitude to see things through to successful completion.
A strategic problem solver with the ability to translate strategy into actionable delivery plans.
Strengths in influencing others and achieving action through people who may not report to them.
Relevant experience of both client partnership and business development activities.
Credible among client facing stakeholders and peers, with client facing experience and consultative capabilities, and strong working knowledge of Kantar’s solutions and Blueprint for Brand Growth.
Success Measures:
Own a dedicated new‑logo revenue target for Singapore. Acquire clients who have never worked with Kantar, develop under‑penetrated sectors (FinTech/cross‑border payments, Automotive, Sports, Consumer Durables & Tech, e‑commerce, Government), and convert warm leads from Kantar events, webinars and thought leadership
Net‑new revenue won; value & volume of qualified opportunities created; conversion of opportunities to closed business; health of top‑of‑funnel pipeline; mix of new logos & competitive steals
Continue to shape your future at Kantar. We're proud you're considering how to always get better and are making the investment in your career. Let’s continue to win together and help shape the brands of tomorrow.
Why join Kantar?
Kantar is one of the most recognised and trusted brands in its industry, with unmatched depth of expertise and global reach. We are investing in AI, evolving how intelligence is delivered, and working with some of the world’s most influential brands. Joining Kantar means shaping what comes next—work that is more connected, more dynamic, and more impactful.
Privacy and Legal Statement
At Kantar, the diversity of our employees provides a richer environment for our people and broader depth of thinking for our clients. We are committed to inclusion and welcome applications from all sections of society.
PRIVACY DISCLOSURE: By applying, you consent to your personal data being processed and retained by The Kantar Group Limited (“Kantar”) for recruitment purposes, including sharing with the hiring manager.
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